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| News Around e mail direct marketing: E-mail Verizon and, Surprise, It’ll Write Back New York Times Blogs, NY - In particular, I found that on at least two occasions the quality of their response to e-mail queries I sent was unusually good. It wasn’t that Verizon went How Not to Be a Spammer: The Truth About E-Mail Marketing bMighty.com, NY - It's well worth the effort: E-mail provides the highest ROI of any direct marketing tool, according to George Bilbrey, vice president and a general manager Microsoft experiments with managed e-mail InfoWorld, CA - "You could have a one-month, one-year or three-year limit on retention (of an e-mail message) for example." Freedman suggested EMM could become a direct way |
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